Customer Success Stories use cases for Sales Enablement
Pre qualify prospects
Your prospects will see who your customers are and who they aren’t. Spend less time following up with customers that are not your target audience
Shorten the sales cycle
Spend less time selling and proving your credibility - customers can gather this by reading other customer
Overcome objections
Show how your customers had similar objections when they were prospects and what happened in reality
Value Stories
Don't just talk the talk, demonstrate past actions to prove values
